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The CRM Sushi Podcast, With Inbound Marketing Expert Wes Schaeffer The Sales Whisperer®

Unscripted, real, transparent information and interviews from Wes Schaeffer, The Sales Whisperer®, to help you master inbound marketing and generate more inbound sales that close faster, easier, at higher margin, with less stress and more fun. Wes is a CRM expert, Sales Trainer, Air Force Veteran, Copywriter, Successful Entrepreneur, Husband of 27 years, Father of 7, Author of two books, Keynote Speaker, Brown Belt in Brazilian Jiu-Jitsu. Join us at TheSalesWhisperer.com/podcasts for recaps of every interview, along with valuable resources for aspiring Entrepreneurs and Sales People. TheSalesWhisperer.com is where Professional Sales People come to grow.
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The CRM Sushi Podcast, With Inbound Marketing Expert Wes Schaeffer The Sales Whisperer®
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Dec 21, 2020

What You'll Learn In This Episode of The CRM Sushi Podcast...

  • 11 years and continue growing
  • The phone still makes sales
  • It's a power dialer
  • Simple CRM (not like Salesforce)
  • Upload spreadsheets or pull them in via an API
  • Create a lead stream
  • Works in the U.S. and Canada
  • Typical customers are 5-10 seats but they scale from 1 to 100's
  • It can be outbound cold calls, recruiting, mortgage, real estate, financial services
  • Clients are switching from paper, some are using Excel/Google Sheet, some are switching from CRMs, and some use them to integrate with Salesforce, HubSpot, or Zoho
  • If you're making at least five calls at a time, PhoneBurner makes sense
  • Voicemail, email, and texting
  • See 2x to 4x increase
  • BCC back to Salesforce, sync with HubSpot
  • Zapier, PieSync, etc.
  • PhoneBurner is dialing one-on-one, click to leave a voicemail
  • Multi-media, multi-step is the key
  • Great, live phone support 12 hours a day, five days a week
  • Phone scripts
  • Customize your playbooks
  • It's not a predictive dialer so there are no delays
  • Unlimited license so one person could use it 10 hours a day but the emails and calls will be coming from them
  • Leverage their Custom Email Sending Server
  • LeadStream lets you do a blind pull and assign leads quickly
  • Send automatic SMS coming
  • vPhone is an option if you need your own number so salespeople aren't using their own numbers
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